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Evans, Scott
- Bringing Enhanced Cable Services to Market: Forecasts and Analyses
Evans, Scott
[HTML version] [pdf version]
- Provides a state-of-the-industry overview of cable. Included are recommendations for the industry plus financial analyses using different enhanced services models: video only, Internet only, video + Internet, video + voice, and combined services.
- Cable Modems and the Internet
Evans, Scott
[HTML version] [pdf version]
- Examines what is driving cable to commit billions in new capital expenditures to deploy a technology -- high-speed, on-line access via cable modem -- that has yet to prove itself. The author looks at the problems related to provisioning the service, and what it will take to bring the product to market.
- Convergence Clash: PC versus TV as the Ultimate Browser
Evans, Scott
[HTML version] [pdf version]
- The preceding article is followed up with a short piece on the battle over the next mass market home appliance for accessing information and entertainment. The author tells why he's placing his bets on the Internet Appliance, or the $500 Networking PC.
- Future Imminent I: The Battle for Consumer Loyalty
Evans, Scott
[HTML version] [pdf version]
- Future Imminent II: Playing (and Winning) the Content Game
Evans, Scott
[HTML version] [pdf version]
- The author says the money is in the content. He discusses delivery models for content and the dynamics and opportunities in the content business.
- Future Imminent III: Navigating the (Uncharted) Interactive Waters
Evans, Scott
[HTML version] [pdf version]
- In his third installment of "Future Imminent," the author talks about the challenge to develop interactive services that are usable.
- Future Imminent IV: Entertainment on Demand
Evans, Scott
[HTML version] [pdf version]
- The author explores a solution for providing entertainment on demand, which can be deployed quickly and cost-effectively in the near term.
- HITS...and Misses!
Evans, Scott
[HTML version] [pdf version]
- Argues that cable companies in search of new options for delivering digital services to market in a timely manner may find a near-term solution in HITS -- Headend in the Sky. .The author believes that the HITS approach provides a viable alternative for cable systems of all but the smallest size to offer additional programming in a mass market category.
- The Remaking of the Internet
Evans, Scott
[HTML version] [pdf version]
- The author gives us his perspective of the Internet. Always entertaining, he provides a quick history of the evolution of the Internet, then looks at three emerging trends -- Intranets, digital cash payments, and multimedia content delivery via the Internet -- that have the potential to remake the Internet.
- The War of the Wires
Evans, Scott
[HTML version] [pdf version]
- Examines the market dynamics of providing a multitude of communications products and services to the home. The author discusses the key factor limiting new service introduction -- the aging infrastructure. He talks about current competitive strategies for both the telephone and cable industries and gives us his thoughts on what we can expect in 1997.
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