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[title] '; include("head.php"); ?> Gell, Michael , Ph.D.

Virtual Worlds Commerce
Gell, Michael , Ph.D.
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Explores the shift in the market toward the commoditization of virtual reality and the creation of on-line virtual worlds. New developments in electronic commerce are identified which point the way toward new forms of business intelligence and new sources of profit. The implications for the telecom industry are analyzed in terms of the new technologies and capabilities required to support virtual worlds commerce. Opportunities and threats are also identified.

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